Final Project – Packaging

For the final project we will be packaging a local product by considering the multilingual nature of Qatar, for example: karak, chapati, luqaimat… basically, anything fits within this context.

Each of us went to the grocery looking for different packages. I pay attention to the packages the we could improve and to also something that has never been packaged before. What I observed after this activity is that, we don’t have actually a packages for a local products!

 

Fish packaging:

• As you can see in this image of the packaged fish, it is not appealing to the eye. This is due to many aspects of this packaging.
• We can see the fish solution surrounding it, and how the plastic is suffocating the fish which does not represent a fresh healthy product plastic is not a good material to use when conserving a product with heat. The plastic compounds will go into the fish which is very unhealthy and not safe.

 

Egg Packaging:

Packaging 1:

Pros:

• The plastic does not absorb liquid which is good if an egg breaks.
• The packaging is not unique and did not capture my eye.

Cons:

• The different types of eggs are not clear from the packaging and can be confusing
• The text is printed on the plastic which when wrinkled is not easy to read

 

Packaging 2:

Pros:

• Easy to identify the different types of eggs due to clear color packaging.
• Typeface is clearly read unlike the eggs in competition with this.
• Eggs are carefully packaged to prevent breakage or movement of eggs.

Cons:

• Many products are used to package this; which is not good for the Environment